The Noah Project

Rebuilding a sustainable world.

Shut Up and Listen

1 Comment

When most well-intentioned aid workers hear of a problem they think they can fix, they go to work. This, Ernesto Sirolli suggests, is naïve. In this funny and impassioned talk, he proposes that the first step is to listen to the people you’re trying to help, and tap into their own entrepreneurial spirit. His advice on what works will help any entrepreneur.

Further reading on this topic:

Dead Aid: Why Aid Is Not Working and How There Is a Better Way for Africa
Ripples from the Zambezi: Passion, Entrepreneurship, and the Rebirth of Local Economies
Small Is Beautiful: Economics as if People Mattered

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Author: Daniela

I was born in Croatia, at that time Yugoslavia. My family moved to the US when I was very young, but I still treasure the memories of my grandfather teaching me how to protect myself against the "evil eye," my grandmother shopping early every morning, at the open air market, to buy the freshest vegetables for the day's meals, and the traditions that were the underpinnings of our society. Someone once noted that "For all of us that want to move forward, there are a very few that want to keep the old methods of production, traditions and crafts alive." I am a fellow traveler with those who value the old traditions and folk wisdom. I believe the knowledge they possess can contribute significantly to our efforts to build a more sustainable world; one that values the individual over the corporation, conservation over growth and happiness over wealth.

One thought on “Shut Up and Listen

  1. I’ll watch it later this eve. Funny … I found it also and had bookmarked it to send it to you in case you wanted to post it! 🙂

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